New Media Plan

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Proposed New Media Plan

Delgado Realty: Your Real Estate Solution

We guarantee we will sell your home (or that you will be happy with your purchase of a home), or our brokerage will buy it from you! Our agents are some of the most respected real estate agents in North America. They are quick and prompt to answer, pleasant to work with, honest, and extremely knowledgeable about real estate and the surrounding areas.

Suggestions to improve site effectiveness:

  1. Figure out the conversion ratio from website to private consultation and/or phone call.
  2. Correct all spelling, grammar, and punctuation errors.
  3. Clean up the sidebar and footer links. Eliminate or organize them based on which pages the consumer spends the most amount of time on.
  4. Remove repetitiveness. 
  5. Have updated materials; archive old ones.
  6. Change the entire layout of the website so that it is aesthetically more appealing and innovative.
  7. Display more beautiful pictures of clients' homes.
  8. Rebrand the site so that it sounds less like a salesperson pitch. Don't tell, show results.
  9. View the site on various mobile platforms to ensure that the quality remains as effective on the mobile as on the website.
  10. Compare before and after conversion ratio to see if rebranding was effective.
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